Media framing of Generation Z in Vietnam: Analyzing the “Snowflake” label in mass media representations

In the era of national ascent, building a modern, effective, and flexible national governance system not only meets the requirements of international integration but also serves as the foundation for realizing Vietnam’s development aspirations. The proposed solutions - from enhancing the leadership capacity of the Party to completing the rule-of-law institution and applying digital technology - are pillars that help build a transparent, accountable, and innovative governance system, meeting the needs of the people and creating momentum for rapid and sustainable development in the new era of development - the era of national ascent.

President Hồ Chí Minh has entered the “realm of the virtuous,” yet the spiritual legacy he left behind - especially his thought, as its core - continues to demonstrate enduring vitality and illuminating value. The essential foundation of this enduring power and profound value lies in the scientific, revolutionary, and humanistic characteristics of his thought. Systematizing and clearly defining these noble characteristics is an imperative task. The reason is simple: to defend Hồ Chí Minh Thought or to refute distorted interpretations of it - as an inseparable component of the Party’s ideological foundation - one must hold scientific conviction and a thorough understanding of what is being defended. The author has chosen this topic based on that perspective.

On discussing revolutionary press, the first question that journalist Hồ Chí Minh was concerned about was “to whom does he write for?”, that is, to find the target of revolutionary journalism’s reflection and service, because this answer determines the entire purpose, content and form of writing, as well as the qualities and ethics of journalists. Hồ Chí Minh was always consistent in his viewpoint: revolutionary press must aim to serve the general public; at the same time, each newspaper has its own target of service. The popularity and the specificity of journalism are not opposed or contradictory to each other, but they harmoniously combine and complement to each other, creating a unique characteristic in Hồ Chí Minh’s viewpoint on the target audience of the revolutionary press.

Hồ Chí Minh’s writing career aimed at gaining national independence and socialism, striving for freedom and happiness of the Vietnamese people, building a revolutionary press for the people and by the people. The article focuses on the values in Hồ Chí Minh Thought on journalism, namely the humane, humanitarian, and progressive values which are considered a unique feature and play an orienting role in the current revolutionary press.

Digital transformation in education and training in general, and in political theory education in particular, is an inevitable trend for Vietnamese universities in the context of the current “booming” digital technology. To meet and keep up with the development trend of the era, political theory education at universities is currently transforming towards improvement of the teaching staff’s quality, innovation of contents and programs, diversification of educational methods, active investment in and upgrade of technical and technological infrastructure, increase of students’ proactiveness, positivity and creativity. The article focuses on analyzing and clarifying the actual situation of digital transformation and recommend a number of basic solutions to promote digital transformation in political theory education at Vietnamese universities in the coming time.